‘Shahs’ star Reza Farahan washes his hair with gold and diamonds


“Shahs of Sunset” may be over, however Reza Farahan’s style for luxurious continues to be going sturdy.

In an unique interview with Web page Six Model, the beloved collection star, 48 — who launched Reza Be Obsessed haircare final 12 months — broke down the advantages of the opulent components in his merchandise: champagne, gold and diamonds.

“I wasn’t fascinated by being part of a model that was going to have my title on it that wasn’t going to be nice,” he says of making the road alongside beauty industry veteran Sheree LaDove Funsch.

“Sheree was like, ‘Yo, do you know that champagne has the identical pH stability as apple cider vinegar? It’s nice for shine, however it smells like toes. Champagne is extra luxurious and according to [your brand],’” Farahan remembers.

“I’m like, ‘Lady, I like me some Cristal. Preserve speaking!’”

Reza Farahan
Reza Farahan tells Web page Six Model why champagne, gold and diamonds must be added into your haircare routine.
Web page Six

In subsequent conversations, the brand new enterprise companions got here to understand that crushed gold and diamonds even have the potential to enhance hair well being. 

“At this molecular weight, gold and crushed diamonds, they’ll truly defend and seal the hair,” Farahan says, including that the lavish components gained’t make their method down your bathe drain, as they take up into your strands. “They don’t wash away the way in which you assume they might.” 

The inclusion of gold in Reza Be Obsessed is especially sentimental for the OG Bravolebrity, because it reminds him of his Persian tradition — together with his expertise fleeing Iran as a toddler together with his household for a brand new life in Los Angeles many years in the past.

“As a refugee, gold touches me as a result of that stuff you retain in the home — as a result of we needed to choose up and run from our nation that we left. Gold is admittedly significant to us. I connect with it. It’s in our blood as Persians,” he says, jokingly including, “We get gold chains out of the womb!”

A split of Reza Farahan posing with products from his Reza Be Obsessed haircare line
The “Shahs of Sundown” star launched Reza Be Obsessed in 2021 alongside magnificence trade veteran Sheree LaDove Funsch.
Courtesy

Surprisingly, nonetheless, these luxe gender-neutral merchandise gained’t break the financial institution. The costliest merchandise — a frizz-taming Black Diamond Oil made with black truffle oil and, you guessed it, diamonds — will solely run you $33.

As for Farahan’s private favorites? The actual property agent depends on his Love My Leave-In conditioner ($8) and King of Wax ($24) to maintain his silver locks easy. (Farahan has progressively embraced his grays, ditching the shellacked jet-black ‘do for which he was as soon as recognized.)

“I needed to be sure that all of the merchandise actually complemented each other,” he says of his vegan and cruelty-free assortment. “You need to use any mixture and it gained’t weigh your hair down.”

Farahan — who spoke with us earlier than it was revealed that “Shahs” is ending after 9 seasons — additionally says that Reza Be Obsessed has offered him a chance to type a deeper reference to followers who’ve adopted his actuality TV journey for a decade. 

Reza Farahan
Farahan tames his silver locks with a number of of his personal merchandise, together with the Love My Go away-In conditioner.
Courtesy

“What I like about it’s the connection you make with a fan or a buyer, as a result of they could watch me on a present and so they’ve supported [me] for lots of years, as a result of you understand these Bravo followers,” he explains.

“They convey with me on social media. And I do know after they get the product, they know I take advantage of it. You join in a brand new method and I really feel like they’ve part of you with them, and it’s particular.” 

Reza Be Obsessed is on the market at rezabeobsessed.com and macys.com. And to rejoice LGBTQIA+ Pleasure Month, Farahan — a proud member of the group — is making his merchandise obtainable at 50 Macy’s areas in June.





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